Communications and Marketing

Our Mission:

To promote Union's strategic objectives, foster a culture of communication among internal and external stakeholders and steward the Union brand by showcasing the benefits of a Union education and building connections between the College and its diverse constituents.

Our Objectives:

The Office of Communications & Marketing is part of the broader area of College Relations.

The Office has four main priorities:

  • To elevate Union's reputation by sharing its stories and promoting its accomplishments to a broad audience, including the media
  • To strengthen and protect the Union brand through the use of consistent, effective visuals and messaging in the college’s communication vehicles
  • To ensure that the Union brand is portrayed as successfully in online vehicles (website, social media spaces, etc.) as it is in print
  • To support internal clients on campus in developing and implementing their own marketing and communications strategies