Applications to Union approach 6,000, a new record
Applications to Union soared to a record number for the Class of 2019, representing one of the strongest and most diverse pools in the College’s history.
The Office of Admissions received 5,950 applications from prospective students, a 10 percent jump from a year ago. The total is also 4 percent higher than the previous record established in 2013.
The size of the incoming class is expected to be 565 students.
The jump in applications includes a 5 percent increase from the previous record in Early Decision hopefuls. ED applications are considered twice a year. Students applying under ED have made a commitment to attend Union if they are accepted.
The number of female applicants rose 1 percent from a year ago, to 47 percent, while geographic diversity (applicants outside the Northeast) bumped up 2 points, to 32 percent.
“We are excited that many young people and their families continue to appreciate the value of a Union education,” said Matt Malatesta ’91, vice president for Admissions, Financial Aid and Enrollment. “The competition to get into a top-tier school like Union remains fierce, and we look forward to welcoming those who will be an excellent addition to the school.”
Malatesta attributed the surge in applications to a number of factors, such as the addition of new facilities. Recent construction projects at the College include the Wicker Wellness Center and the Henle Dance Pavilion, a home for classes, rehearsals, workshops, performances and other events. The College also completed an extensive renovation of Karp Hall, one of the most heavily used academic buildings on campus.
In addition, the College recently embarked on an ambitious marketing plan designed to elevate its reputation in the marketplace, especially among prospective students. The offices of Admissions and Communications have collaborated with an outside marketing firm on a wide range of new initiatives, including strategic messaging, a suite of print and online viewbooks, a student email campaign, and enhanced web imagery and design.
A dedicated international recruiter and the addition of a West Coast recruiter last year also contributed to the increase, Malatesta said.
And Union’s visibility benefitted from the men’s hockey team winning the Division I national championship last spring.
“All of these things have helped in allowing us to tell our story to a wider audience,” Malatesta said.
The jump in applications comes at a time when the College remains committed to meeting the full financial need of all admitted students. The average need-based scholarship at Union is $32,000, and the average merit scholarship is $10,000.
Regular decision letters will be sent by April 1. Accepted students have until May 1 to commit.