The development and use of separate logos to represent individual units or programs is prohibited. However, the Union College branding system allows colleges and other major units to utilize a “departmental identifier.” The identifier includes the black version of the Union College 1795 logo in conjunction with a line of type set in garnet Trade Gothic all caps to identify a specific department or program. The minimum acceptable size follows the guidelines for the minimum size of the 1795 logo.
There are three acceptable variations for these identifiers: one line horizontal, two lines horizontal (when the identifier contains two or more words) and stacked. Requests for artwork for a departmental identifier should be directed to the Office of Communications.