Union College Garnet Chargers
The question, first posed last fall at the onset of a larger branding update for the College, was straightforward:
Could Union College develop a nickname – and an accompanying mascot – that would better exemplify Union’s rich history and resonate with current and future students more effectively than the current moniker?
After nearly 10 months of exploration, listening and discussions with stakeholders across the College community, that question has been answered in resounding fashion.
We are proud to introduce today the Union College Garnet Chargers!
"Schenectady is known as the Electric City and Union College has enjoyed a productive relationship with GE since the late 1800s.” The change to 'Chargers' creates a 'buzz' and appropriately captures this longstanding relationship. Chargers also connotes moving forward and making progress. It is inherently positive and aligns well with Union’s mission to prepare its students for an ever-changing world."
– Mario DiLoreto '91