In order to provide a consistent framework for evaluating suggestions for a new nickname, the College’s nickname project team has developed the following list of criteria to guide the discussion of new names.
While it’s possible - even likely - that no single name will score high on each criterion, it is our hope that the best ideas will touch upon several of these dimensions in a positive manner.
A good nickname should address the following questions, each of which begin with “Is the new Union nickname …”
- distinctive and ownable by Union College?
- marketable and easily articulated?
- one that elicits a sense of pride among students, employees and alumni?
- something that communicates a sense of the College’s aspirations?
- indicates ties to Union’s history and/or place in New York?
- one that aligns with the College’s values, including our commitment to diversity, equity, inclusion and belonging?
- one that will stand the test of time?
"Union has always been an institution steeped in rich tradition, and the Garnet Chargers name only strengthens our connection to Schenectady’s history and the community. The Garnet Chargers name - our name - is something to be unequivocally proud of and I know it will serve as a source of inspiration and inclusivity as we move toward an even brighter tomorrow for the entire Union community."
– Pete Haviland-Eduah '10, Alumni-elected Trustee and former Union student-athlete (football)